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SUMMER HOLIDAYS IN FRANKFURT – DISCOVER THE CITY ANEW TOGETHER!

Frankfurt: City of WOW! is a top recommendation for families, friends, and out-of-town visitors: an immersive journey of discovery featuring striking visuals, interactive elements, and a Frankfurt experience that is just as fun for children as it is for adults.

Discover it now with family and friends

THE PERFECT CHOICE FOR YOUR FRANKFURT EXPERIENCE

800 years of Frankfurt in 60 minutes

The ideal starting point for your city break, weekend visit, or stopover: Experience Frankfurt's history in a compact, impressive, and surprising way. You'll see the city with new eyes. Sightseeing is so yesterday. Your Frankfurt experience begins here!

Urban history as an immersive all-around experience

Discover Frankfurt's history like never before: Immerse yourself in powerful images, major themes, and new perspectives with all your senses. An exhibition visit has never been so captivating. Your WOW moment starts here!

Discover, marvel, and understand together

An experience for families and school classes that brings history to life: Young visitors playfully and visually immerse themselves in the city's history – and take away impressions that make them curious for more.

Part of World Design Capital 2026 Frankfurt RheinMain

Urban storytelling as it works today – visually radical, dramatically precise, and technically top-level. Design, content, and space merge into a production that informs, inspires, and evokes emotion.

Book your team experience now

Impressive staging, engaging content, and a captivating location combine to create a truly connecting experience. Whether as a team event, incentive, or for a change of perspective – this creates space for exchange, new ideas, and lasting impressions.

1.200 sqm immersive show fascination
10 m monumental canvas height
270° immersive experience
52 million pixels wow moments

Gutleutstrasse 324 Frankfurt am Main

Discover Frankfurt in four exciting sections, like you've never seen it before.

Early impulses Current Frankfurt City of the future Immersive show

Information

Start

March 7th 2026

Opening hours

Wednesday - Sunday 10am-8pm

Address

Gutleutstraße 324, 60327 Frankfurt am Main

Age restriction

Our audiovisual experience areas – including the 270° show – are suitable for ages 12 and up. Children between 6 and 12 years old are welcome, provided they are accompanied by a parent or legal guardian aged 18 or over (https://www.fsk.de/parental-guidance/). Children under 6 years old are not permitted.

Accessibility

This exhibition is wheelchair accessible.
Tickets

Rediscover, experience anew and learn about Frankfurt

Directions

Address

Gutleutstraße 324
60327 Frankfurt am Main

By car

Navigate to 50.101, 8.664
Two accessible parking spaces directly at the house – sufficient additional parking spaces are available.

By public transport

Bus stop Halmstraße, directly at the house

From Frankfurt am Main Galluswarte

S-Bahn lines S3, S4, S5 and S6
to Galluswarte

Bus line 87
from Galluswarte to Halmstraße stop

From Frankfurt am Main Hauptbahnhof (central train station)

Bus line 37
from the central train station / long-distance bus terminal (central train station south side) to the Halmstraße stop
“
A love letter to the city – in a highly entertaining format that invites wonder.
Jan Tussing, hr2-Kultur „Am Morgen“, 05.03.2026
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The World Design Capital 2026 RheinMain project tells the story of Frankfurt – and in a quite spectacular way.
faz.net, 06.03.2026
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The city's history – colorful, loud, and multimedia.
Frankfurter Rundschau, 06.03.2026
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Light installations and loud bass bring a club night to life, while historical advertising posters from past trade fairs offer insights into the evolution of design language and international market trends. The exhibition presents economic history and urban life in an entertaining and accessible way for a broad audience.
Journal Frankfurt, 04.03.2026
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Frequently asked questions

Many questions can be answered right here in the FAQs.
Venue and conditions
Where does the event take place?

Frankfurt: City of WOW! – Gutleutstraße 324 – 60327 Frankfurt am Main

Is the experience indoors or outdoors?

The immersive journey to the pulse of the city takes place indoors. As the extraordinary location can only be partially heated, we recommend wearing warm clothing, especially during the cooler months. This way, you can enjoy the experience comfortably.

How long is the visit?

The expected visit duration is approximately 60 minutes.

Are food and drinks available for purchase?

A small shop offering snacks and drinks from vending machines provides an opportunity for a short break. Bringing food and drinks into the exhibition is not permitted.

Is parking available?

Two accessible parking spaces directly at the house – sufficient additional parking spaces are available.

Accessibility and inclusion
Is the venue accessible?

Yes, the event takes place at an accessible venue.

Are tickets available for accompanying persons?

If you have a severely disabled pass with a B mark, admission for the accompanying person is free.

Is Frankfurt: City of WOW! suitable for people with visual and/or hearing impairments?

Unfortunately, the immersive experience could not be adapted for people with visual and/or hearing impairments. We recommend that you visit other experiences in and around Frankfurt am Main.

Will there be strobe lighting?

The event will feature lighting effects with rapid changes between light and dark. However, there will be no strobe lighting.

General information about the visit
Do I need to arrive early before my visit?

We recommend arriving at the time indicated on your ticket to ensure a pleasant experience for all guests. Your entry is guaranteed 15 minutes before and 15 minutes after your booked time slot. We cannot accommodate significant delays.

Is seating available?

The immersive show features seating cubes and benches where you can experience the show from different perspectives.

Will there be an audio guide?

An audio guide is not available for this experience.

Is there an age restriction?

Our audiovisual experience areas – including the 270° show – are suitable for ages 12 and up. Children between 6 and 12 years old are welcome, provided they are accompanied by a parent or legal guardian aged 18 or over (https://www.fsk.de/parental-guidance/). Children under 6 years old are not permitted.

Are there restrooms on site?

Yes, there are restrooms on site – including accessible restrooms.

What am I not allowed to bring?

You may not bring your own food and drinks, or any items that might disturb other visitors, into the exhibition or the immersive show. Smoking is strictly prohibited indoors.

Is there a cloakroom?

No, there is no cloakroom on site. Lockers are available.

What should I do if I lose something?

If you lose something, please contact the staff at the entrance or email us at info@cityofwow.com

Am I allowed to take photos or videos?

You are welcome to take photos and share them with your friends. Please be mindful not to disturb other visitors. Professional equipment and tripods are not permitted.

Tickets and ticket sales
Where can tickets be purchased?

Tickets for “Frankfurt: City of WOW!” are available exclusively through the ticket shop of our official ticketing partner Fever.
Please feel free to contact us if you have any further questions.

What are the exchange conditions?

Appointment changes are possible up to 48 hours in advance. If you would like to make a change, please contact us with your ticket ID, which is associated with your purchase. Alternatively, you can check the change option as follows: Go to your ticket in the Fever app. You will find it in the “Tickets” section, where, if enabled, the “Change date and/or time” button will appear. Follow the steps in the link to change the date and/or time of the ticket. Refunds are not possible under any circumstances.

Are refunds possible?

A refund is not possible under any circumstances.

Are the tickets transferable?

Tickets can be transferred to other people.

Your booking for groups or as an event

For large groups

Make your immersive journey an unforgettable experience. Book at a discounted rate for groups. The immersive journey is packed with exciting discoveries about Frankfurt's history, development, and significance.

Book now

For school classes and educational institutions

Discover, teach, understand: Reserve your tickets for groups of 15 or more people early – you can pay later.

Book now

Frankfurt: City of WOW! x
After Hour Bubbles

Join us as the gateway to the immersive world opens for an exclusive after-work visit – with a sparkling glass of champagne, magnificent impressions and without the usual crowds.

Book now

Your exclusive booking for companies

Offer your team or clients an exclusive stay in our immersive exhibition – ideal as a joint after-work meeting or special company event.

More details